Time To Get Some Ad Sense Xiaomi
Historically, tech companies, and more specifically, smartphone OEMs, have tried to keep their gross and net margins high enough to be sustainable. They also have an obligation to bring the money back to their investors, and hopefully help them make more money on top of the investment. While I have tried to drastically dumb it down, running a profitable business is a lot more complex. While smartphone OEMs like Apple, Samsung, Nokia and HTC, have mostly stuck to this way of doing business, a new Chinese company in 2011 managed to shake up the market with its innovative way of doing business....